Looking for How to Create Airline Flight Ticket Booking campaign? There’s always something which is not wanted. Even digital marketing is not untouched by this fact.
Well Adding Negative Keywords is an important task in Google ad-words strategy. Provided it should be scheduled at least once a month. For larger campaigns, it has to be done more regularly. Google Adwords PPC Services for Air Ticketing Websites | Fight Booking PPC Calls.
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It can be understood more clearly through an example. I would like to give you an Example
When we add “free” as a negative keyword to our campaign or maybe ad group. We basically tell AdWords not to show our advertisement for any search containing the term “free.”
Display Network, our ad is less likely to appear on a site when your negative keywords match the site’s content. This is how it happens.
“Regain control over your PPC campaign by adding negative keywords.”
Few Airlines Ads Campaigns Negative keywords:
Add keywords which indicate that the person isn’t actually searching in order to convert. Suppose at “arrival times” (person picks somebody up), “hotel” (person is looking to eat at the airport) or anything you can think of that keywords could trigger in modified broad/phrase. The number of no-go keywords less the impressions you get for shitty traffic. Money saved is money spent on higher CPC, better CTR and fewer clicks that never convert.
- Mileage plus
- Airlines baggage
- Check in
- Airlines stock
- Ticket inquiry
- Airlines ticket
- It’s status
- Airlines ticket rates
- Ticket fare
- Airlines ticket offer
- Airlines incident
- Reservations
- Airlines Twitter
- Ticket status
- Airlines ticket price
Negative keywords are basically words and phrases that we do not want searchers to associate with our products and services. you can Also take PPC Services for Air Ticketing Website
B2B Marketers May Consider following Negative Keywords:
- Club
- Clubs
- Gift
- Consulting
- Photo
- Consultants
- Photograph
- Photographs
- Gifts
- Picture
- Pictures
- Online
- Pend
- Pending
NEED FOR NEGATIVE KEYWORDS:
- If your paid search campaign suffering from a low click through rate.
- If you are wasting money on ads targeting vague or irrelevant keywords.
- Regain control over CPC campaign by adding negative keywords so as to stop showing ads to the wrong people.
- Since traditional keywords trigger ads to display for relevant searches.
- These keywords prevent ads from being triggered.
- The search networks will be aware of showing that your ad for anyone searching anything that contains your negative keyword.
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